Articles on FinOps & Cloud Economics
Licensing in Azure
Moving to Azure doesn’t eliminate Microsoft licensing. It often increases it. vCPU inflation, limited BYOL scenarios, and Azure-specific restrictions mean you may need more licences in the cloud than on-premises. Where costs hide and how to reduce them.
Microsoft's AI Money Machine: The Real Economics of Copilot Deployment
Microsoft’s Copilot strategy shifts enterprise economics: price list unification cuts discounts, ARPU becomes ARPA, and ROI remains uncertain as costs rise by 15–25% annually.
Prioritising Cloud Optimisation
CIOs in 2024: optimising cloud use and reducing costs while enhancing service delivery and efficiency.
Rethinking IT Habits for the Public Cloud: Start Small
Optimising cloud costs starts with right-sizing your VMs. Traditional on-prem habits of over-provisioning can lead to inflated cloud bills. Scale smartly.
How IT Economics Differ in the Cloud
When on-premises IT professionals encounter Public Clouds, their valuable knowledge and habits may become less so due to the vast differences in economics.
Cloud spend spinning out of control
As we are coming out of the “Covid” era, some of us are waking up to a new era of accelerated Cloud-related spending that no one expected.
Microsoft is changing the rules, and it will affect you
Microsoft has announced significant updates to Cloud and licensing terms and conditions. The changes will affect everyone: Cloud providers and their clients.
5 Cost Saving Ideas for Microsoft Cloud and Licenses in 2022
What areas should we focus on while looking for cost savings in Microsoft Cloud and licensing in 2022?
Five reasons Microsoft 365 is about to get more expensive
Microsoft is about to uplift the prices of Microsoft 365 subscriptions. What are the reasons? What should we expect?
Crafting an Effective Microsoft Negotiation Strategy for Large Azure Deals
Microsoft has more practice at large Azure negotiations than most buyers. This guide explains how to estimate consumption accurately, structure the MACC, stack Hybrid Benefit, RIs and ACDs, and factor in Unified Support over a 3-5 year planning horizon.
Enterprises Are Still Deciding if Microsoft 365 Copilot Is Worth It
Enterprises continue to debate whether Microsoft 365 Copilot’s AI features justify the cost, as measurable ROI remains elusive.
Microsoft's Licensing Evolution Part II: From Human Seats to Agent Revenue—The New Frontier
Microsoft moves from licensing human users to licensing digital agents, with Entra Agent ID, Copilot orchestration, and embedded knowledge creating a new revenue model where ARPAA joins ARPU in EA negotiations.
How Microsoft Built AI Into Everything: The Hidden Costs of Enterprise AI Adoption
Microsoft turned AI from a product into a platform. Copilot triggers broad enterprise purchases and drives 15–20% spending increases, but only 20% of buyers deploy it at scale.
Maximising Revenue with Azure Arc and CSP Hosting
Service providers can combine SPLA, CSP-Hosting, and Azure Arc on the same infrastructure, but only if they separate it correctly. We break down the rules, economics, and common compliance pitfalls.
Microsoft's Q3 FY25: Strong on the Surface, Complexities for Customers Beneath
Microsoft’s strong Q3 FY25 results mask deeper challenges for customers—from mandatory CoPilot bundling and declining MACC discounts to a sales shift favoring AI, Security, and partner-led deals.
Microsoft’s Bet on Agentive AI and the Future of Productivity
Microsoft is repositioning Copilot as an orchestration layer for autonomous AI agents, signalling a shift from SaaS to ‘AI-as-a-Service.’ What this means for enterprise licensing and how to prepare.
From Floppy Disks to Cloud Subscriptions
From dongles and perpetual EULAs to AI-driven subscriptions and blockchain enforcement — software licensing became a $850B+ force reshaping enterprise IT.
FinOps Trends: Cloud Strategies and Optimization
FinOps Trends 2025: companies shift back to on-premises solutions, optimise cloud expenses, and adopt generative AI.
Cloud cost savings: where do you begin?
Use these 12 targeted questions to identify Azure cost-saving opportunities and improve budget control.
Windows Server 2025 with Azure Arc Pay-as-you-Go
Although it is an excellent update that provides better customer choice in licensing Windows Server 2025, the Pay-as-you-Go option is so far unusable considering the current language in Microsoft Product Terms.
Microsoft Budgets, Discounts, and investment in AI
Microsoft’s escalating cloud costs and aggressive pricing strategies raise concerns: Is the surge in Azure spending and AI investments truly benefiting enterprises, or just boosting Microsoft’s profits?
Windows Server BYOL decoded
Windows Server BYOL rules differ significantly between Azure, AWS, Google Cloud, SPLA, and CSP-Hosting providers. Core requirements, CAL obligations, and cross-edition rights compared across all five scenarios.
Microsoft Cloud Deals 2024: Capitalising on Regulatory Dynamics in Negotiations
The 2024 outlook for Microsoft cloud negotiations is set against a backdrop of intensifying regulatory scrutiny, an opportunity to secure more favourable terms
Time to revisit your Reserved Instances
Microsoft allows you to commit to certain workloads for a period of 1 or 3 years in exchange for a rebate. Let’s focus on Reserved Instances for Compute.
You can run Microsoft 365 Apps on Amazon Workspaces
Microsoft 365 Apps are now welcomed on Amazon Workspaces. We dissect this change: the good, the bad and the ugly.
Licensing Remote Desktop Services (RDS) in Azure
Do you need to license Remote Desktop Services CALs in Azure? It can be pretty confusing, so let us explain it as simply as possible.
MS SQL Server Cost Optimisation: Proven Tips
Learn cost-saving tips for optimizing SQL Server licensing on-premises and in the cloud. Improve the bottom line and reduce expenses with our expert guidance.
SaaS challenges: Discovery
You cannot manage what you cannot measure. So, how can we discover all SaaS applications? Regardless of the tool vendors’ advertising, the answer is not simple.